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MAKING ATTENTION ACTIONABLE

Elevate the ad experience with advanced consumer insights and brilliant creative formats on a premium marketplace.

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What We Do

Elevate the ad experience with advanced consumer insights and brilliant creative formats on a premium marketplace.

Since the very first ad was created, marketers have had one major question: did anyone pay attention?

We set out to answer this question by focusing on the consumer. First, we created innovative Formats designed to deliver more engaging and aesthetically appealing ads to the consumer. At the same time, we captured precise data on how the consumer was interacting with each one of our unique ads. And we made sure these ads were delivered to consumers around the best content, in a premium marketplace. And thus, our products were born – the intersection of smart data and design.

For the first time, advertisers are getting a better view into which ads drove attention, to whom, and when. And with this data, they have the power to improve creatives, campaigns, and the user experience–at scale.

By making attention actionable, we continue to serve brands and publishers in growing their audiences, connecting better with consumers, and optimizing their media.

Put Us to The Test. See What Yieldmo Can Do For Your Ad Experience.

AEROS retargeting provided us a new and interesting method to retarget our consumers and increase our CTR that we haven’t been presented with in the past. Given the results of this test, we’ve definitely acknowledged the benefits of engagement-based retargeting.

Recent Press Release

Inside Forbes Council: Pay Attention to Attention Analytics

Our GM of Analytics Lisa Bradner, sat down with Forbes Business Council to chat about advertising experiences, ad signals, and everything Yieldmo.

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Yieldmo Hires AdTech Veteran Duc Chau as Chief Technology Officer

Yieldmo is proud to announce that it has recently hired Duc Chau as its new Chief Technology Officer. With more than 20 years of engineering experience building high performing teams, distributed systems, and technology infrastructures, Chau will be responsible for the innovation and expansion of Yieldmo’s technology and will report directly to Yieldmo CEO Michael Yavonditte.

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