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Mobile Shoppers – Who Are They?

December 4, 2017
By: Lucas Piazza, Director of Marketing

The 2017 holiday shopping season is already breaking records, with mobile accounting for 33.1% of the $6.59B spent on Cyber Monday —a 39.2% increase from 2016. To understand this behavior, we dug deep into our extensive engagement database to reveal the truth behind what drives mobile shopping.